DATA PRIVACY

Data scientists have the power to alter the livelihoods of millions of people. With this tremendous responsibility, they also face great pressure from colleagues and stakeholders to maximize results, productivity, and team cooperation.

In this certificate program, you will build sophisticated ethical reasoning skills that are essential for professionals working with data in today’s workplace. First, you’ll identify the sources of your own ethics and learn to recognize the subtle “micro-ethics” issues that occur every day. Through case studies and real-life scenarios, you’ll identify how to appropriately respond to and correct these issues.

Throughout the program, you will explore the interplay between daily ethical data choices and global issues including fairness, justice, privacy, and consent. You will also integrate existing principles, practices, and codes of conduct with the “virtue ethics” framework. Finally, you will apply these skills to the use of low-stakes mechanisms to raise ethical concerns and foster ethics in the workplace. By the end of this program, you will be prepared to balance stakeholder concerns with the impact of your work and continue building a purposeful, ethical framework to guide you in your role and beyond.

With the expansion of regulation and consumer protection mandates, data privacy has emerged as one of today’s most urgent and complex marketing and technology issues. It’s now something for which every organization must develop an effective strategy.

Many countries have passed restrictions on how marketers can use data in order to protect customers. While this can limit the business value of data, there are solutions that can enable you to provide data protection while also maximizing the data’s business value.

In this certificate program, you will explore your organization’s data privacy journey. This starts with examining the types of data you collect and the privacy risks associated with this data. In particular, you will focus on privacy challenges that arise in customer relationship management and digital marketing data, along with possible solutions. Next, you will examine privacy policies of today’s leading companies and audit your own company’s privacy policy. You’ll have the opportunity to calculate various accuracy metrics to measure loss of business value due to privacy approaches such as aggregating or anonymizing customer data. Finally, you will explore emerging issues with newer forms of data such as text, geolocation, images, and IoT data.

Throughout this program, you will calculate accuracy, uniqueness, privacy violations, and other metrics that will enable you to implement appropriate data policies and strategies that will enhance privacy while minimizing negative impacts to your business.

Personal data is a tremendous asset for many organizations doing business in today’s global digital economy. This data can also become a major liability for organizations that may be subject to vulnerabilities within their security systems. One of the biggest challenges businesses face is safeguarding personally identifiable information collected from customers by creating a sustainable framework for securing this data for decades to come.

In this certificate program, you will go through the steps you can take as a privacy professional charged with the responsibility of protecting private data. You will discover how a strategy of the three Fs – find it, face it, fix it – will help protect your private data from the threat of malware, ransomware, and other cybersecurity vulnerabilities. Starting from an understanding of your organization’s current protection system, you will build on that framework, taking valuable tools back to your teams in support of preparing for the unexpected.

Throughout this certificate program, you will delve into case studies and industry examples showcasing how organizations can deal with privacy incidents, overcome them, and become stronger following security attacks. As the business world continuously evolves, so does the exposure to new cybersecurity threats. While you may not be able to avoid every vulnerability, this program will show you how to prepare for the unexpected and plan an effective response to almost any cybersecurity crisis. By the end of the program, you will be set up to effect change at your organization, thereby reducing your risk, preparing for crisis management, and instilling a culture of cybersecurity throughout your teams and beyond.

Security breaches are growing in frequency, sophistication, and consequence. This growth is likely driven by our increasing dependence on computing systems — both as individuals and as nations — which makes these systems attractive targets for malfeasants who design and launch attacks.

With the courses in this certificate program, you will develop a practical literacy in cybersecurity. You will learn the abstractions and principles needed to understand the design and analysis of secure systems. You will also become comfortable navigating technical literature, authenticating users, and choosing between discretionary and mandatory access control schemes. By the end of this program, you will be able to identify the appropriate enforcement strategy for a given security policy.

Students will be most successful in this program if they have familiarity with programming and computer operating systems.

Cybersecurity threats are inevitable, no matter your industry. It is now critical that business leaders equip themselves with cybersecurity knowledge, ensuring that their teams are prepared with the necessary strategies and tools to keep important data secure.

In this certificate program, you will gain the foundation required to protect your organization from cybersecurity threats. You’ll explore various types of threats that an organization may face as well as core company assets that need to be cataloged and protected. Throughout the courses, you will have the opportunity to practice identifying attacks, analyzing company security postures, understanding potential impacts, and strategizing methods to protect your organization. Finally, you will turn this knowledge into action by creating both internal and external communication plans, setting you up with applicable tools to bring back to your teams as you implement new strategies and lead your organization into a more secure future.