In this course, you will explore what it means to “work professionally.” In the photographer's context, working professionally is not the nuts and bolts of running a business. Rather, it focuses on developing a professional mindset and work approach that enables you to represent yourself and your work well. First you will determine your goals as a photographer and create an action plan for how to achieve those goals. You will then create a website or social media profile that communicates your photographer persona and/or professional aspirations. You will also define an action plan to protect your work physically and legally and maintain a professional reputation. By the end of this course you will have the appropriate professional mindset and practices to achieve your professional or personal goals as a photographer.
Expect to spend 6-10 hours to complete this course.
You are required to have completed the following courses or have equivalent experience before taking this course:
Camera Selection and Mechanics
Digital Asset Management
Style and Expression Through Photography
Building a Photography Portfolio
Key Course Takeaways
Determine a photographic identity, develop a professional mindset, and prepare to market yourself in alignment with your intended photographic purposes
Identify what equipment and facilities you need for different types of jobs
Protect your work physically and legally and protect your reputation
Associate Professor, Cornell College of Architecture, Art, and Planning
Barry Perlus is an artist and educator who employs photography and digital imaging in his artistic practice. His work embodies a keen interest in observation and interpretation, using elements of scale, perspective, light, color, and abstraction to create new interpretations.
In recent projects, Perlus has been using panoramic imaging techniques as a departure from conventional pictorial space. With this approach, he developed a multimedia website about the large-scale astronomical observatories built in India by Jai Singh in the early 18th century. His long-standing interest in science has been an influence on other projects, including a current exploration of deep forest spaces at night.
Perlus received his M.F.A. in photography from Ohio University in 1984 and B.A. Undergraduate Scholar from Case Western Reserve University in 1972.