Program Format:
Hospitality Management Certificate
- Understanding Financial Statements CourseBuilding High-Performing Teams CourseServices Marketing Planning and Management CoursePricing and Revenue Management Essentials CourseBuilding Guest Loyalty CourseIntroduction to Hotel Operations CourseLeadership Symposium CourseHospitality Symposium CourseMarketing Symposium Course
Hospitality Management 360 Certificate
- Introduction to Hotel Operations CourseBecoming a Powerful Leader CourseBuilding High-Performing Teams CourseUnderstanding Financial Statements CourseUsing Ratio Analysis to Evaluate Financial Performance CourseServices Marketing Planning and Management CourseEvaluating Business and Customer Factors Affecting Marketing Decisions for Services CourseIntroduction to Hotel Revenue Management CourseForecasting and Availability Controls in Hotel Revenue Management CourseMarketing the Hospitality Brand Through Digital Media CourseUtilizing Income Statements and Operational Data CourseBuilding Guest Loyalty CourseIntroduction to Restaurant Revenue Management CourseManaging Meal Duration and Reservations CourseLeadership Symposium CourseHospitality Symposium CourseMarketing Symposium CourseImplementing Brand Strategy Through Digital Media Course*Pricing Strategy and Distribution Channels in Hotel Revenue Management Course*Overbooking Practices in Hotel Revenue Management Course*Non-Traditional Applications of Hotel Revenue Management Course*Building a Resilient Services Marketing Information System Course*Developing a Service Strategy and Managing the Brand Course*Managing Service Demand through Pricing and Distribution Strategies Course*Developing an Integrated Marketing Communications Strategy for Services Course*Optimizing Your Food and Beverage Menu Course*Managing your Food and Beverage Supply Chain Course*Optimizing Restaurant Space and Pricing Course*
Strategic Hospitality Marketing Certificate
- Services Marketing Planning and Management CourseEvaluating Business and Customer Factors Affecting Marketing Decisions for Services CourseBuilding a Resilient Services Marketing Information System CourseDeveloping a Service Strategy and Managing the Brand CourseManaging Service Demand through Pricing and Distribution Strategies CourseDeveloping an Integrated Marketing Communications Strategy for Services CourseHospitality Symposium CourseMarketing Symposium Course
Hospitality Digital Marketing Certificate
- Marketing the Hospitality Brand Through Digital Media CourseImplementing Brand Strategy Through Digital Media CourseSuccess Metrics for Hospitality Digital Marketing CourseSocial Media Strategy CourseMarketing Symposium CourseHospitality Symposium CourseServices Marketing Planning and Management Course*Pricing Strategy and Distribution Channels in Hotel Revenue Management Course*Search Engines and Online Selling: Stimulating Incremental Demand Course*
Hotel Management and Owner Relations Certificate
- Asset Management Process and Plan CourseAsset Management Strategy CourseAsset Management Toolkit CourseProperty Management Operations CourseLeadership Symposium CourseHospitality Symposium CourseFundamentals of Hospitality Strategy Course*Formulating Hospitality Strategy Course*Implementing Hospitality Strategy Course*Navigating Power Relationships Course*Introduction to Negotiation Course*
Hospitality Accounting Certificate
- Examining the Uniform System of Accounts for the Lodging Industry (USALI) CourseBenchmarking Hotel Performance CourseUsing Financial Statements for Decision Making CourseApplying Managerial Accounting Tools to Improve Flow-Through CoursePreparing the Operating Budgets and Monitoring Performance CourseHospitality Symposium Course
Hotel Real Estate Investments and Asset Management Certificate
- Financial Analysis of Hotel Investments CourseControl of Hotel Real Estate CourseDeveloping an Asset Management Strategy CourseAchieving Hotel Asset Management Objectives CourseValuing Hotel Investments Through Effective Forecasting CourseValuing Hotel Intellectual Property and Structuring the Capital Stack Course
Hotel Revenue Management Certificate
- Introduction to Hotel Revenue Management CourseForecasting and Availability Controls in Hotel Revenue Management CoursePricing Strategy and Distribution Channels in Hotel Revenue Management CourseOverbooking Practices in Hotel Revenue Management CourseNon-Traditional Applications of Hotel Revenue Management CourseHospitality Symposium Course
Revenue Management 360 Certificate
- Introduction to Hotel Revenue Management CourseForecasting and Availability Controls in Hotel Revenue Management CoursePricing Strategy and Distribution Channels in Hotel Revenue Management CourseOverbooking Practices in Hotel Revenue Management CourseNon-Traditional Applications of Hotel Revenue Management CoursePrice and Inventory Controls CoursePrice Sensitivity and Pricing Decisions CourseSegmentation and Price Optimization CourseDisplacement and Negotiated Pricing CourseSearch Engines and Online Selling: Stimulating Incremental Demand CourseUnderstanding Financial Statements CourseUsing Ratio Analysis to Evaluate Financial Performance CourseMarketing the Hospitality Brand Through Digital Media CourseImplementing Brand Strategy Through Digital Media CourseHospitality Symposium CourseMarketing Symposium CourseMastering the Time Value of Money Course*Making Capital Investment Decisions Course*Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions Course*Raising Capital: The Process, the Players, and Strategic Considerations Course*Services Marketing Planning and Management Course*Evaluating Business and Customer Factors Affecting Marketing Decisions for Services Course*Building a Resilient Services Marketing Information System Course*Developing a Service Strategy and Managing the Brand Course*Managing Service Demand through Pricing and Distribution Strategies Course*Developing an Integrated Marketing Communications Strategy for Services Course*Introduction to Restaurant Revenue Management Course*Menu Design and Engineering Course*Optimizing Restaurant Space and Pricing Course*Managing Meal Duration and Reservations Course*Building Demand During Slow Periods Course*
Food and Beverage Management Certificate
- Utilizing Income Statements and Operational Data CourseOptimizing Your Food and Beverage Menu CourseManaging your Food and Beverage Supply Chain CourseBuilding Guest Loyalty CourseLeading Your Team to Optimize Results CourseHospitality Symposium CourseOperating a Profitable and Responsible Beverage Program Course*Opening a Restaurant Course*Adding Value with Special Events Course*
General Managers Program Certificate
- Strategic Innovation for Hotel GMs Course*Communication Skills for GMs Course*Global Hospitality Trends and Best Practices: Profit from Change Course*Competitive Pricing and Revenue Management Course*Hospitality Marketing in Uncertain Times Course*Boosting Hotel Value Course*Creating F&B Operations to Meet Changing Consumer Interests Course*Leveraging AI for Hospitality Operations Course*General Managers Program Capstone Course
Wines of the World Certificate
- Wine Essentials CourseFoundations of California, the Pacific Northwest, and New York Wines CourseExperiencing Wines of California, the Pacific Northwest, and New York CourseFoundations of French Wines CourseExperiencing Wines of France CourseFoundations of Italian Wines CourseExperiencing Wines of Italy CourseFoundations of Spanish and Portuguese Wines CourseExperiencing Wines of Spain and Portugal CourseFoundations of German and Austrian Wines CourseExperiencing Wines of Germany and Austria CourseFoundations of Southern Hemisphere Wines CourseExperiencing Wines of the Southern Hemisphere Course